Brand Building
Digital Marketing
Demand generation tied to a defensible TACOS target rather than vanity ROAS.
Full-funnel marketing that turns awareness into repeat buyers.
What you get
- Channel strategy and media plan
- Meta and TikTok paid campaigns
- Creator and influencer sourcing
- Email + CRM automation
- Monthly performance report
Overview
What this service does for your brand.
Search, social, creator and email programs that build brand awareness off-Amazon and drive external traffic to your PDPs and DTC store. Strategy, creative and media planning delivered as one plan.
The problem
What this solves.
The problem
Ad spend scales faster than contribution margin because campaigns are managed on channel metrics instead of the brand P&L.
Who this is for
- Brands already live and needing growth
- Sellers with plateauing organic rank
- Teams launching in a new market
Deliverables
Exactly what you receive.
Channel strategy and media plan
Meta and TikTok paid campaigns
Creator and influencer sourcing
Email + CRM automation
Monthly performance report
Process
How we deliver it.
01
Plan
Audience, positioning and channel mix by objective.
02
Produce
Creative production and creator briefs.
03
Publish
Campaign setup, tracking and QA.
04
Optimize
Weekly optimization against ROAS and CAC targets.
Outcomes
What clients see after 90 days.
Lower blended CAC across DTC and Amazon
External traffic that lifts Amazon rank
A repeatable creator and paid social engine
Scope
Timeline and what's excluded.
Typical timeline
Onboarding in 2 weeks, then a rolling monthly cycle.
Not included
- Ad budget itself
- Influencer contracts and fees
- Long-form video production
FAQ
Common questions.
Which platforms do you run?+
Meta, TikTok, Google, YouTube and creator marketplaces — depending on the audience.
More in Track A
Related services.
Ready to talk about digital marketing?
Send us your brief. We usually respond within one business day with an initial point of view.